Art-house Cinema Management Event Lebanon March 2014

Siân Prime spoke to managers of independent cinemas from across the Middle East at the first specialised workshop for arthouse cinema management and programming in the Arab world.
Organised by The Network of Arab Arthouse Screens (NAAS) and Metropolis Cinema Association, in collaboration with ArteEast, Siân was the first speaker, opening the 5-day workshop, She spoke about the complexities of developing a business and management model as well as developing a financial model for cinemas in the region. Participants attended sessions, case studies, and panel discussions by experts in the field, as well as shared experiences and participated in discussions focusing on:
  • Creative film programming
  • Strategies for audience development
  • The business of distribution
  • Successful management of an arthouse cinema
  • Common issues facing arthouse cinemas in the region
    The event developed a strong network of programmers of the region, encouraging opportunities for collaboration, peer to peer support and allowing for new programming and audience development initiatives to be creatd. The workshop had 20 participants from the Arab world including : Egypt, Jordan, Algeria, Libya, Morocco, Palestine, Sudan, Tunisia, U.A.E and Lebanon.
    The project is supported by Hubert Bals Fund, FSP “Consolidation et développement de la francophonie au Liban” and the British Council, and NAAS is incubated by ArteEast and supported by the Ford Foundation and the Open Society Foundations.